Photo: Diljit Dosanjh
Legendary Punjabi Hip-Hop/Rap, R&B and Pop pioneer Diljit Dosanjh has premiered the sophomore visual treatment from his massive 17th LP “Ghost”. Directed by iconic Punjabi filmmaker Rubble GTR, Dosanjh has just premiered the music video for Intense-produced track “Case”.
The hard-hitting visuals, which serve as the follow-up to “Feel My Love”, capture Dosanjh’s provocative stardom status.
While the Jalandhar-born emcee and singer flexes his deep pockets across the visuals, he pays homage to the riveting Punjabi culture through cultural attires and Bhangra – something that he profoundly practised during his historic live set at Coachella earlier this year.
Ahead of the visuals, Dosanjh dropped notorious clues about the music video. From sharing exclusive unseen photographs, reveling to the record at his home to blatantly announcing the music video premier on Meta, Dosanjh took the social media by storm amidst the unprecedented rollout of his 22-track LP.
Notably, “Case” is Dosanjh’s rare Punjabi folk record on “Ghost” LP. While the album is fuelled by thiarajxtt & Intense’s evocative record production, which ranges from classic Hip-Hop/Rap, R&B, Pop and Dance music, “Case” is rather notoriously the 17th and purely folk record on Dosanjh’s 17th effort.
This isn’t the first time that Rubbal GTR has linked up with a cult Punjabi artist.
In fact, GTR directed and filmed four epic visuals with rap superstar Shubh this year. Reportedly, the influential Punjabi filmmaker and “Still Rollin” emcee teamed up for “Dior”, “Cheques”, “OG” and “Still Rollin” visual treatments from Shubh’s debut album.
Watch the “Case” music video by Diljit Dosanjh & Rubble GTR here.
With the release of avant-garde visuals, Dosanjh is further nearing the release of his star-studded collaborative album.
Announced just ahead of “Ghost”, the forthcoming LP will reportedly feature at least six major artists across the long-awaited project.
That announcement was preceded by Dosanjh’s forthcoming record with Saweetie and The Bronx’s A Boogie With Da Hoodie and Hip-Hop superproducer London On Da Track. Reportedly, Dosanjh has a single with American pop singer Sia in the works too.
Stream ‘Ghost’ LP by Diljit Dosanjh via Spotify.