Harlem’s iconic emcee and lyricist A$ap Rocky has released the music video for Shittin’ Me – the leading track behind Need For Speed Unbound soundtrack.
Produced by Kelvin Krash, Rocky first previewed the single during his 2018 live set at Camp Flow Gnaw. The iconic ‘Long Live A$ap’ rapper joined hands with Playboi Carti for the single at the time.
“It has been a pleasure getting to be a creative collaborator with EA on the new Need for Speed game,” A$AP said in a press release. “’Shittin’ Me’ serves as the lead track from the game soundtrack and with so much excitement around it, it was only natural to also do a music video.
“Grin Machine did a great job paying homage to the game collaboration with AWGE with the fun wacky aesthetics, and shout out to krash and hec for the music as always.”
The Grin Machine-directed visuals go through numerous transitions – a signature in various music videos by A$ap Rocky – during the almost three-minute video. While Rocky dons a business suit, he is seen chilling out with friends and getting on the console later. Notably, the visuals feature A$ap Rocky’s viral moment from Rolling Loud NYC earlier this year. While performing a headlining Rolling Loud set in Queens, Rocky was caught off guard when he entered a moshpit and struggled to find a way out.
Watch the visuals for Shittin’ Me below via YouTube.