The legendary Hip-Hop artist and co-founder of iconic rap record label Mass Appeal Nas – real name Nasir bin Olu Dara Jones – has just released the second visual treatment from King’s Disease III LP. Titled ’30’, the epic visuals are directed by Sarah McClogan and serve as the follow-up to the ‘Michael & Quincy’ music video released last year.
The impact of Nas’ sixteenth LP has been nothing short of extraordinary. Consisting of seventeen hard-hitting rap records produced by Hit-Boy, Nas reaffirmed his stature as one of the greatest to ever do it with unmatched lyrical prowess and exceptional vocal delivery.
Check out the exclusive preview of the ’30’ music video by Nas here.
Notably, McClogan, who linked up with Nas for the Michael & Quincy visual treatment as well, is one of the finest filmmakers in music. Besides the East Coast Hip-Hop pioneer, the Los Angeles-based film director and photographer has worked with numerous R&B and Pop superstars including Miguel, Mariah Carey, H.E.R., TY Dolla $ign, French Montana, Rick Ross, G-Eazy, DJ Khaled, Wiz Khalifa and more.
“Almost half a century with a crispy lineup
My peeps Salaam said I remind him of Martin Lawrence
Breakin’ hearts on some real thin line shit
I’m done with star chicks, I survived divorces
I ain’t have to climb back, I just climbed in Porsches
Uh, uh, I ain’t have to climb back, I just climbed in Porsches I was the ill seed, the illest one
The villainized, but I feel free
And the field be
Crazy way before the drill beef
Doesn’t matter this is sheer relief, I feel the breeze this is
Superhero material, rap star status
Premier album still might happen
I wonder why Pete Rock would act like that
That type of behaviour make me give rap right back,” Nas raps on Pat Boone & Ernest Gold’s ‘The Exodus Song’-sampled record.
Watch the Sarah McColgan-directed ’30’ music video by Nas here.
Listen to Nas’ sixteenth LP King’s Disease III via Spotify if you haven’t yet.