Photo: Mass Appeal India
Continuing its unprecedented inroads into exclusively signing Hip-Hop artists, India’s coveted rap record label Mass Appeal India has added another rapper and songwriter Vedan to its massive roster. Reportedly, the record label, backed by New York’s legendary emcee Nas, has linked up with another South Indian emcee Vedan.
Notably, the signing arrives within a day after Mass Appeal India revealed its exclusive signee Malappuram-born rapper Baby Jean. The prolific “Voice of Voiceless” rapper Vedan now joins Mumbai’s rap star Nazz at the Mumbai-based record label too.
Vedan’s brief yet affecting discography is home to six hard-hitting rap records. The rapper, who oftentimes raps about oppression and social injustice in Malayali, has released various incendiary rap records including “Voice of Voiceless”, “Bhoomi”, “Vaa”, “Budhanayi Pira” and “Social Criminal”.
Most recently, the young southern emcee linked up with HRISHI on “Aana”.
As reported earlier, Mass Appeal India has been releasing back-to-back rap records with some of the most influential rap artists of our times.
Most recently, Mass Appeal India linked up with AP Dhillon‘s Run-Up Records for his sprawling return to Punjabi music. Reportedly, the label inked an exclusive distribution deal for “With You”, “Sleepless” and “True Stories” by Dhillon.
Further, Nazz made his massive major label debut with “Gully Ka Sher”. Besides Nazz, numerous Hip-Hop artists and rap crews including The MVMNT and Yungsta continue to release various rap records through the label.
Notably, KSHMR is gearing up for his debut Indian Hip-Hop LP “Karam” with Mass Appeal India after releasing two lead singles – “Haath Varthi” featuring MC Stan & Phenom and “Bhussi” featuring Seedhe Maut and Karan Kanchan.
Look out for Vedan’s massive major label debut with Mass Appeal India.
Listen to Vedan’s evocative Malayali rap records via Spotify.
